Despite their small stature on the page, compared to other flashing and moving ads, the advertisements found on Facebook can be some of the best on the internet. How does this compare? Well, if you know me you might already have a guess. The advertisements on Facebook cater to the account. I love hockey as well as photography. The most effective part of these ads is that it focuses on all three basic parts of the rhetorical triangle effectively. The web site gathers advertisements from companies (rhetor). The companies wish to get their message out and this website gives them a medium to advertise to about 1/3 of the world population. These advertisements are then relevantly matched on a content to audience basis. They take information from your account (what you talk about, your "likes" ect) and feedback on previous advertisements and match them to what they think you would like. And what if this advertisement does not appeal to you? You can "hide" the advertisement; but you can only hide it if you give them feedback for future advertisements. This eventually helps the program to make advertisements even more specifically catered to the individual. This makes these small ads more enticing to a customer than a random advertisement on a random web site.
For the class work regarding advertisements, I will be using the following ad:
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